March 2009

I stumbled across a great way to naturally increase high quality back links to my blog yesterday: the Related Websites Plugin from Blog Traffic Exchange. Increasing back links has always been labour intensive, even when using those commenting tools that search out related blogs based on keywords you put in. You still have to check [...]

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My friend Bob Hartman pointed me in the direction of the Open Hook plugin for Thesis yesterday – and what a discovery it was.  For me, that is – Bob already knew about it.  I’ve written elsewhere about the Thesis theme and mentioned that, in order to maximize its powerful capabilities, one of the things [...]

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I saw a question today asking how to install Google Friend Connect on a WordPress blog. So I figured I’d put together a simple step-by-step guide. For some reason, most of the stuff Google produces is not at all intuitive.  Good, for sure, intuitive, no! So here’s how to install GFC:  

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I received a question through my Dear Martin page the other day from someone who was asking how backlinks affected page rank, and how the ‘nofollow’ tag affected backlinks, therefore affecting page rank. Here’s the response I offered: The first thing I’d say is don’t get hung up on Page Rank and all that other [...]

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Another question that I see quite often is how to move a blog from Blogger (Blogspot) to WordPress. It’s actually a pretty straightforward process but, as in anything to do with moving data and content around, things can go wrong. So here’s a step-by-step process.  

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I often see questions from people asking for the best free WordPress themes, or the best premium WordPress themes. Clearly ‘best’ is dependent on the target market of your blog, its content and the image you want to portray. For some, a Hello Kitty theme would hit all the right buttons.  But that wouldn’t be [...]

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So you’re thinking of moving to WordPress but you’re not sure how to set it up… It does take a bit of care at the outset, but the time you spend now getting everything into shape will be more than repaid later.  It’ll enable you to focus on your content (the purpose of a blog!) [...]

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Previously I’ve touched on a simple market research approach and some marketing channels for promoting your website. Now I’ll look in more detail at one of the channels I referred to and explore some ways to maximize your investment. Another channel next time. First off let’s recognize that in Marketing, as in everything, you get [...]

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