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I’ve just completed the Simpleology blogging course that I referred to in my last post. Here are my thoughts:

How is it delivered?

This 15 module course is delivered by short online videos (2 – 10 minutes in length). You can also download mp3, audio-only versions of each module, a 1-page .pdf document that summarises the entire course (just giving module titles and sub-headings) and a .pdf document version of the entire course.

Who will benefit most from this course?

Newcomers to blogging. Meaning people who have never blogged before or people who are just starting out.

More experienced bloggers probably will find something that’s new to them, but this is primarily aimed at the beginners’ market.

What were the points I liked?

Over the 15 modules Mark Joyner covers the entire spectrum of blogging. This starts with defining what a blog is, through how and where to set one up, the component parts of a blog, copy writing tips, modules on how to attract traffic, how to publicise your blog and the various ways you can earn money from your blog.

The video lessons are described in clear, simple language. They load quickly and, visually, are based around PowerPoint clipart slides, which get the message across quickly and effectively.

For beginners this is a wide ranging, comprehensive introduction to blogging.

What are the negatives?

Although the course is wide ranging, the topics are not covered in depth. In particular a couple of the modules on how to attract traffic to your blog were a bit repetitive, and were heavy on the ‘what’ but light on the ‘how’.

There are other free resources available on attracting traffic to blogs (for example Jack Humphreys’ Authority Blackbook) that go into infinitely greater detail on the ‘how’ and provide some very powerful techniques. It is true, though, that the Blackbook is aimed at people with more experience in blogging than the Simpleology course is aimed at.

Overall Summary:

A comprehensive introduction to all aspects of blogging for newcomers or those who have just started out.

You can still (as of 26 December) get this course for free provided you post about it on your blog.