Comments on: How To Build a Loyal Customer Base http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/ Hype-Free Internet Marketing Tips Tue, 09 Mar 2010 08:30:00 +0000 http://wordpress.org/?v=abc hourly 1 By: Martin http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2914 Martin Mon, 02 Nov 2009 23:03:50 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2914 It's difficult to measure something if you don't have anything concrete to count. With a 'soft' skill like this it's tough to create concrete metrics without your writing becoming stilted and unnatural because you're writing to hit your targets. It seems to me it's one of those things where you need to be as attentive as possible to the reactions you get and continually improve where you see that you can. And that requires being honest with yourself - which can be tough. Cheers, Martin. It’s difficult to measure something if you don’t have anything concrete to count. With a ’soft’ skill like this it’s tough to create concrete metrics without your writing becoming stilted and unnatural because you’re writing to hit your targets.

It seems to me it’s one of those things where you need to be as attentive as possible to the reactions you get and continually improve where you see that you can. And that requires being honest with yourself – which can be tough.

Cheers,

Martin.

]]> By: Brad Harmon http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2913 Brad Harmon Mon, 02 Nov 2009 18:58:01 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2913 Wendy, I think I am with Martin - it's a really great question that I don't have an answer to either. I'm not sure I ever asked it before to be completely honest. One of the required components for any goal is that it be measurable. So you are correct. How will we know if we are getting better if we don't measure it? Hmmm ... I will have to ponder this one. Brad .-= Brad Harmon´s last blog ..<a href="http://bradleyaharmon.com/2009/11/have-you-been-recommended-by-god/" rel="nofollow">Have You Been Recommended by God?</a> =-. Wendy,

I think I am with Martin – it’s a really great question that I don’t have an answer to either. I’m not sure I ever asked it before to be completely honest.

One of the required components for any goal is that it be measurable. So you are correct. How will we know if we are getting better if we don’t measure it?

Hmmm … I will have to ponder this one.

Brad
Brad Harmon´s last blog ..Have You Been Recommended by God?

]]> By: WealthyDragon http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2873 WealthyDragon Sun, 25 Oct 2009 07:02:48 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2873 Hi Wendy, Interesting question on measuring where we are now with our skills - I really don't know! I think the way I approach this is to review how I do things against the way it's recommended to do them in various articles and courses that I read, and make changes where I fall short. So it's like a continuous improvement exercise. But I don't have a score for where I am now and where I want to be. How do you do it? Martin. Hi Wendy,

Interesting question on measuring where we are now with our skills – I really don’t know!

I think the way I approach this is to review how I do things against the way it’s recommended to do them in various articles and courses that I read, and make changes where I fall short. So it’s like a continuous improvement exercise.

But I don’t have a score for where I am now and where I want to be.

How do you do it?

Martin.

]]> By: Wendy Meuret http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2872 Wendy Meuret Sun, 25 Oct 2009 04:41:08 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2872 Agree! We plant many seeds, but we never know if they take root where we planted them or if the winds of chance move them to other fertile open soil. The sooner one discovers that our product is people, the better. Relationship building that fosters long-term customers based on discovering a need/want and providing a solution w/ a product or service will bless us with life long customers that will refer others to us. This is the GIVE TO GET shift. And when we build our personal skill set to be more effective we will be more profitable. How do you measure where you are right now with your skill set? We have to know where we are, so we can plan where we want to go. Agree! We plant many seeds, but we never know if they take root where we planted them or if the winds of chance move them to other fertile open soil.
The sooner one discovers that our product is people, the better. Relationship building that fosters long-term customers based on discovering a need/want and providing a solution w/ a product or service will bless us with life long customers that will refer others to us. This is the GIVE TO GET shift.
And when we build our personal skill set to be more effective we will be more profitable.
How do you measure where you are right now with your skill set? We have to know where we are, so we can plan where we want to go.

]]> By: WealthyDragon http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2870 WealthyDragon Fri, 23 Oct 2009 23:34:47 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2870 I've not thought of it that way before... I've always thought of selling a <em>solution</em>, rather than a product. As in someone needs something to help them get from A to B more quickly and easily - the solution is a car. As with most things, though, there are thousands of places where you can buy a car and that's where the relationship comes in. Everyone knows there are risks (the car may be a dog, you may need another in the future) and you want to feel confident that you'll be helped when those problems surface - as they will. Interesting... I’ve not thought of it that way before…

I’ve always thought of selling a solution, rather than a product. As in someone needs something to help them get from A to B more quickly and easily – the solution is a car.

As with most things, though, there are thousands of places where you can buy a car and that’s where the relationship comes in.

Everyone knows there are risks (the car may be a dog, you may need another in the future) and you want to feel confident that you’ll be helped when those problems surface – as they will.

Interesting…

]]> By: Brad Harmon http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2866 Brad Harmon Fri, 23 Oct 2009 16:16:47 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2866 I might add that if you are selling the idea, or your product, then you are not selling the right thing. The product is almost a byproduct of the relationship that you bring to the table and how that relationship improves the life of your customer. .-= Brad Harmon´s last blog ..<a href="http://bradleyaharmon.com/2009/10/is-this-how-you-picture-a-christian-small-business/" rel="nofollow">Is This How You Picture a Christian Small Business?</a> =-. I might add that if you are selling the idea, or your product, then you are not selling the right thing. The product is almost a byproduct of the relationship that you bring to the table and how that relationship improves the life of your customer.
Brad Harmon´s last blog ..Is This How You Picture a Christian Small Business?

]]> By: WealthyDragon http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2864 WealthyDragon Fri, 23 Oct 2009 14:13:33 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2864 That's my point, really - you can't prevent someone taking your suggestions to someone else and, anyway, to try to do so is focusing on the wrong thing. Focus on building the relationship and providing such good value that it never enters your customers' heads to find someone else. Cheers, Martin. That’s my point, really – you can’t prevent someone taking your suggestions to someone else and, anyway, to try to do so is focusing on the wrong thing.

Focus on building the relationship and providing such good value that it never enters your customers’ heads to find someone else.

Cheers,

Martin.

]]> By: affiliate tutorial http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2863 affiliate tutorial Fri, 23 Oct 2009 14:03:57 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2863 I think you can't always protect your ides....I mean wouldn't there be some kind of an agreement or is that like patient - doctor sicret?. But I agree on offering low a discount or whatever to gain the trust as well to prsent yourslef that you know what you are doing. Zoran .-= affiliate tutorial´s last blog ..<a href="http://www.squidoo.com/step-by-step-affiliate-marketing-tutorial" rel="nofollow">Step By Step Affiliate Marketing - Free Tutorial updated Fri Oct 23 2009 8:12 am CDT</a> =-. I think you can’t always protect your ides….I mean wouldn’t there be some kind of an agreement or is that like patient – doctor sicret?. But I agree on offering low a discount or whatever to gain the trust as well to prsent yourslef that you know what you are doing.

Zoran
affiliate tutorial´s last blog ..Step By Step Affiliate Marketing – Free Tutorial updated Fri Oct 23 2009 8:12 am CDT

]]> By: WealthyDragon http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2862 WealthyDragon Fri, 23 Oct 2009 11:42:07 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2862 Hi Stam, Nope - as you can see above - it's mine as well :) Martin. Hi Stam,

Nope – as you can see above – it’s mine as well :)

Martin.

]]> By: WealthyDragon http://www.wealthydragon.com/blog/2009/10/20/build-a-loyal-customer-base/comment-page-1/#comment-2860 WealthyDragon Fri, 23 Oct 2009 11:38:24 +0000 http://www.wealthydragon.com/blog/?p=1357#comment-2860 Brad, hi, Absolutely - because knowledge of what you sowed reached someone else. The power of reputation, and it works both ways. That old saying is so true: it takes years to build a solid reputation with your customers and one act to lose it. Cheers, Martin. Brad, hi,

Absolutely – because knowledge of what you sowed reached someone else. The power of reputation, and it works both ways.

That old saying is so true: it takes years to build a solid reputation with your customers and one act to lose it.

Cheers,

Martin.

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