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From the category archives:

SEO

Google Page 1 Out Of 192 Million Results

by Martin on 16 February, 2010

in SEO

Google Page 1

It may not be a big deal to you but it is to me.
After 2 years of work this site is finally on the first page of Google, out of 192,000,000 results, for the search term Online Home Business Tips.
And here’s the picture to prove it.
OK, I’m only at number 10, but hey – who’s [...]

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I’m often amazed when I look at the source code of web pages, because creating a page that’s optimised for the search engines is so straightforward – yet so seldom done.
I’ve said repeatedly: Search Engine Optimisation (SEO) is not a black art, so don’t let anyone tell you it is.
All you need to know about [...]

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META Tags Are A Waste of Time

by Martin on 27 May, 2009

in SEO

I read a post recently in a forum that argued quite strongly that META tags are a waste of time.
The argument was that they don’t serve a useful purpose any more, with the exception of the Title and Description tags.
I disagreed quite strongly with that position.
Here’s why:  

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Backlinks, No Follow and Page Rank

by Martin on 18 March, 2009

in SEO

I received a question through my Dear Martin page the other day from someone who was asking how backlinks affected page rank, and how the ‘nofollow’ tag affected backlinks, therefore affecting page rank.
Here’s the response I offered:
The first thing I’d say is don’t get hung up on Page Rank and all that other SEO-type stuff.  [...]

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Page Rank or Visitors?

by Martin on 18 December, 2008

in SEO

Here’s a question I saw in a forum this week:  is it better to have a good page rank or lots of visitors to your site.
The person in question had a site which was focused on design and design services, so my opening response was that what they really wanted was lots of visitors who [...]

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10 SEO Steps For a New Website

by Martin on 14 December, 2008

in SEO

Here’s a list of the top 10 SEO activities I do for a new site.  I…:

Complete my META tags for each page of my site. I complete all available META tags and I complete them individually for each page.

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SEO vs Social Marketing

by Martin on 10 December, 2008

in SEO

Here’s another question I saw in a forum this week: what’s the difference between Search Engine Optimisation and Social Marketing, or are they the same thing. Here’s the reply I offered:
They are different things but Social Marketing will help your Search Engine Optimisation (SEO) efforts, if you do it properly.

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More Ways To Get Traffic To Your Website

by Martin on 9 November, 2008

in SEO

I wrote an article a couple of days ago on the 10 steps I follow when setting up a new website so that it will bring me consistent numbers of visitors.  Today I went looking for what other people are doing to build up the number of visitors to their sites.
Here are 3 articles. [...]

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10 Easy Steps to Consistent Website Traffic

by Martin on 7 November, 2008

in SEO

I read a post today from someone who’s experienced the frustration of focusing on the Search Engines for their website traffic.
The problem is – the search engines keep changing their algorithms in order to improve the relevance of their results and to block loopholes the black-hatters find.  And this can really blow your search engine [...]

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How To Use META Tags

by Martin on 27 October, 2008

in SEO

I saw another question on how to use META tags today, specifically on the use of Title, Description, Keywords and Footer.  Here’s a copy of my response:
The Title tag is what appears in the blue bar at the very top of your browser window.
Google currently appears to place a lot of emphasis on this in [...]

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How Does A Blog Benefit SEO?

by Martin on 6 October, 2008

in SEO

I just saw an interesting question in a forum: how does a blog help with SEO?  Here’s the answer I offered:
An active (and that’s important) blog is attractive to a search engine for three primary reasons:

It’s updated with new information regularly
Through the mechanism of tags and categories (or labels on blogger), its content is well [...]

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More On How To Do Well In The Search Results

by Martin on 15 May, 2008

in SEO

Here are some other recent articles I’ve found around the web on how to to well in the search results.
This first article covers the basics of web search technology and it illustrates another great way of creating links to your site:
Aggregating the author and The Google
Remember every hit counts at moving you up in [...]

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