This series of articles is all about Internet Marketing, or Online Marketing – the process of marketing your website online and attracting targeted visitors to it.
It’s far better to have 1,000 visitors a day, 10 of whom buy something, than 10,000 none of whom buy anything. So the emphasis in all these articles is about quality, not quantity.
There are articles on Social Marketing, PPC, affiliate marketing and other tips and techniques on how to market successfully online.
If you’re new to working online my free eCourse on how to set up a business online may be helpful.
It’s free (did I mention that!?) and it covers the principles of Internet Marketing and Search Engine Optimisation, as well as taking you step-by-step through the process of finding a business, doing market research, finding a product (if you don’t already have one) and setting up an effective website.
Click the headline in the snippets below to read the full article and leave a comment under the article (or contact me) if you need clarification on anything.
In an article back here I made the case that not all websites need a mobile version. My point was that the growth of tablets made the requirement for a mobile version less important. Tablets can render the full version of a website as quickly and easily as a laptop or desktop, particularly now with [...]
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This post is part of a series on how to promote your website for free. Here are the links to the other articles in the series: Promote your site for free: on-site SEO for WordPress-based sitesPromote your site for free: forum marketingPromote your site for free: social media marketing In the first of the series [...]
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This post is part of a series on how to promote your website for free. Here are the links to the other articles in the series: Promote your site for free: off-site SEOPromote your site for free: forum marketingPromote your site for free: social media marketing This, the first in the series, addresses on-site Search [...]
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I wrote back here about the benefits of using 301 redirects to both pretty-up and more easily manage your affiliate links. This video goes step-by-step through the process of setting up the new folder and creating the index.php file, complete with the redirect code you need. The actual redirect code, that you can grab and [...]
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I love flying, but I hate travelling by air. The entire process becomes more unpleasant every year. So when I had to travel to the UK recently for a family emergency, I determined to use a different approach: instead of taking a direct flight with mediocre service and uncomfortable seats, I decided to break the [...]
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What kind of website is yours? This site has, for a long time, been purely about delivering information and building an audience. Now, however, its purpose is changing to building a list in readiness for products that I’m planning. In the next couple of months you’ll see a move towards emphasising what I call my [...]
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