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Why Google Plus is no Threat to Facebook

Every time I’ve read a review recently of Google Plus I’ve seen a chart that measures the time it took for G+ to reach various subscriber milestones, as compared to how long it took Facebook and Twitter. The line is almost perpendicular for G+, whereas the other two take far more leisurely trajectories, and this [...]

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How to Define and Strengthen Your Brand Online

I was asked last week to write something on branding, and I remembered a branding article I wrote back in 2007, which you can find here. A lot of what I said in that article still holds true, but this article contains the benefit of 4 more years of online experience! Branding is about creating [...]

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How to Extend your Thesis Navigation Bar Across the Width of Your Website

I received an interesting question the other day: how do I make my Thesis navigation bar wider? If you rely on the Design Options screen (Fonts, Colors and More) to customise your navigation bar, you’ll only be able to affect the actual menu tabs, not the entire menu bar extending the width of your site. [...]

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How to Develop a Business Around Your Blog

I’ve struggled with this problem for a long time: how to attract targetted readers to this site and, as a result, make money from it. I’ve read books, joined forums and tried a whole bunch of different things, and nothing really worked. I stumbled along doing the best I could, not really getting the results [...]

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A Core Set of Plugins for any WordPress Website and a Warning

I’ve lost count of the number of times I’ve seen threads asking which are the best WordPress plugins. The responses inevitably list lots of them, covering the widest range of functionality you can imagine. One of the benefits of using WordPress is the range of plugins that extend its functionality into pretty much any area [...]

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What to do if Your WordPress Site is Hacked

Websites are being hacked more often every day. Not only do you owe it to yourself to take every precaution you can to keep the hackers out, you owe it to your customers, friends and everyone who visits your sites. It’s your responsibility to the web as a whole, not just protection for yourself. I’ve [...]

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4 Ways to Build Links to a New Website

Building up the traffic levels to a new website is the biggest job you face once you’ve got it launched. The temptation is to throw money at the problem and, in certain areas, this works well: buying traffic through PPC or other paid advertising channels, for example. But in a few areas it’s folly: directory [...]

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An Easy to Follow 4 Stage Process for Upgrading Thesis

I did a Thesis upgrade recently for a new customer, because some core files in their Thesis installation had been altered. Altering the core files of your theme, or of WordPress, will always generate problems at upgrade time because your alterations will be over-written. That means the functionality that you created through the customisations will [...]

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