Hi there, I’m Martin,
I grew up in Zimbabwe (it was Rhodesia back then), studied in South Africa, and moved to Hong Kong in 1995.
Having had my own one-person business since 2009, I would encourage anyone to do the same.
I launched this website, also in 2009, to provide a resource for people who were getting into blogging and using WordPress as their platform.
Today, it contains articles on most aspects of working online, as well as articles on how to use WordPress.
It’s also home to my weekly newsletter for over 50s who are growing their own business – more details below.
The pandemic and the over-50s
Thanks to the pandemic, millions of people found themselves unexpectedly out of work.
Many of those were in their 50s or older, and it’s tough to find a new job in difficult times, but especially so after 50.
As a result, many people turned to setting up their own business.
And millions of people who didn’t get laid off, but worked from home during the pandemic, took stock of their lives – and joined the ‘Great Resignation’.
So the number of new businesses registered over the past 18 months has sky-rocketed – millions are making use of today’s technology to establish their own businesses.
But, after the initial burst, growing and scaling a one-person business can be tough. I know, I’ve run my own one-person business since 2009.
4 curated tips, once a week
Today I curate a weekly newsletter focused on helping one-person business owners to unstick their business and get the growth they’re looking for.
Each week, I do deep-dive research into the mass of information online on how to grow a business. I curate the 4 best articles that I can find, and I send them out in my newsletter every Monday.
Here are the things I cover:
- Persuasive copywriting tips and techniques
- Marketing hacks and strategies for your business
- How to set up and run an online business
- Interviews with small business owners
- Ways to build your personal brand
- How to use social media effectively
- Tools to improve your productivity
- Ways to raise funding for your business
- How to better manage your cash flow
If you’ve set up your business, with a great product or service, but you’re not getting traction, the resources I curate will give you the information you need to unstick your business and get the growth you’re looking for.
Get 4 practical business growth tips once a week:
If you’d like to get in touch for any reason, I’d love to hear from you – click here to contact me.