Tips and Techniques on Blogging

Here’s a series of articles on different aspects of blogging.

Blogging is a great way to develop a web presence that attracts lots of natural search engine traffic, but it requires some specific skills.

This series of articles looks at different aspects of blogging from the mechanical perspective – they’re more about process than promotion.

Click the headline to see the full article and leave a comment if you need me to clarify anything.

The higher the number of page-views-per-visit, the more engaged your readers are. And the more engaged they are the more easily you’ll be able to sell stuff from your site. But you know that already. The question is: how can you increase the number of page-views-per-visit? Here’s what I did recently: A while ago I […]

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I read a very well written post on ProBlogger the other day that was an imaginary discussion between two people on whether Google should introduce a -1 button to combat spam. It produced some interesting arguments, both for and against. But I have to say, I came out against, and here’s why: it would be […]

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Here’s something to try if you have an article that’s being spammed with pingbacks. I woke up yesterday morning to find more than 600 pingback spams on a single article. I emptied the spam folder and half an hour later there were 22 more! Luckily Akismet was doing its stuff and sending these pingbacks to […]

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When I first set up this blog I had no idea how to write my ‘About’ page. Writing about yourself is difficult, anyway, but when you don’t understand how to best use the page it’s ten times worse. So I wrote something that set out my life story – after all, the page was supposed […]

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An extraordinarily refreshing post on Men With Pens today on why you should not write too often. Refreshing, because it goes against the advice all bloggers get when they start out: namely that they must post a new article every day. That’s one piece of advice I’ve never followed, not just because I’m inherently lazy […]

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10 Ways to Promote Your Blog

by Martin Malden

I saw a question in one of the forums today asking what the top 5 ways of promoting a blog are. Interestingly, one of the answers (and there were only two when I looked) focused heavily on SEO: things like keywords in titles, H tags and content, installing SEO plugins, tagging etc. But, while these […]

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What Makes a Good Blog

by Martin Malden

I read two different articles today, both of which (essentially) addressed the question of what makes a good blog. The answer is, I think, as long as a piece of string because it depends entirely on what your blog is about and what the goal for it is. If you’re creating a resource for people […]

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Why and How to Use H Tags

by Martin Malden

Why should you make use of the H tags in blog posts? Because, in addition to the SEO benefits they bring, they highlight a roadmap through your article. People skim read articles online, and if your article is just a load of unbroken text you’ll lose them before the 4th line. Reading unbroken text on […]

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